"Cinetelligent" can write a script, source CGI characters and locations, create FX and music, and post to social media...with the click of a button.
"Filmmakers have proved that they don't really know what to do with the tools we have given them so it is time to take over!"
Punta Gorda, Florida - Modern technology has levelled the playing field for filmmakers. For a few thousand dollars, or even a few hundred, you can make and distribute a movie. The great "equalizer" was supposed to give filmmakers access to audiences around the world and put money back into the pockets of the makers, but that hasn't been the case for many who are still struggling to find ways to make, complete, and showcase their films.
If you look at the trends over the past decade , people gained commercial access to digital cameras and editing software, thus becoming their own cinematographers and editors. The tools are more accessible but the roles are now taken by only a few people, all doing multiple jobs. The phrase "Jack of all Trades, Master of none," comes to mind here.
The next step, eliminating the need for cast and crew, is Cinetelligent.
Founded in Punta Gorda, Florida, the team was looking for inspiration and were headed for a coding meet-up at the area conference centre, and wandered into a local film festival by accident, and didn't like what they saw. Chip Licone, founder of Cinetelligent, jokingly stood up during the film's climax and proclaimed "A computer could generate better films than this!" That is when the scuffle erupted. A group of filmmakers, who were attending to celebrate the debut of their short film, strong-armed Licone out the door and tossed him onto the red carpet. Licone, who wasn't injured, vowed that the best revenge would be to make their jobs obsolete. The other members of his tech team sat silently and waited for the room to clear before exiting.
Related "Florida man interrupts film screening and receives his own red carpet treatment."
"Filmmakers have proved that they don't really know what to do with the tools we have given them so it is time to take over!" -said Chip over the phone from his Punta Gorda apartment. The team, who had never made a film, went to work creating Cinetelligent. After six months, and a 10,000 loan from Licone's father, the team delivered a prototype. Licone demonstrated to us by entering data into two fields, time and genre. He entered 00:00:06 (six seconds), and Action. After about 4 minutes of rendering, the final film is generated by pulling royalty free images and sound from the internet, and some graphics created within the program, and then automatically uploaded to our YouTube channel. While the initial result was clearly no threat to the independent film community, the idea is a scary one. Will this technology take over the cinematic world?
See for yourself in the video below.
Quiet On The Set! is a monthly blog post about happenings in the indie film world. Any resemblance to any persons living, or dead, or in limbo, or who identifies as being alive, or dead, or in limbo, is purely coincidental.
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photo credit: https://www.istockphoto.com/ca/portfolio/chombosan